Web Marketing
Web Marketing
Simply having a website is no longer enough to be successful on the Internet. The increased volume of websites and competition on the web has made the need for targeted web site traffic a key to success. We understand the importance of marketing and we know how to effectively market your website through a variety of channels including search engine, E-mail, banners, directories, and affiliate programs.
One of the benefits to conducting business on the internet is the wealth of information it lends to the sales process. Whether you choose to implement E-Mail marketing, search engine marketing, search engine submission or Pay Per Click (PPC) marketing Sousmar 2.0 can design systems that will track a variety of data that will allow you to learn more about your customers.
- Search Engine Marketing "SEM"
Our search engine marketing services begin with a comprehensive site analysis of your existing site (if any) and your competitors. We take an in-depth look at your and your competitors' current position among search engines based on desired keywords. We want you to have a clear understanding of where you are and where we can take you. This concludes with a comprehensive report of the data gathered.
- Search Engine Submission
Simply stated, Sousmar 2.0 submits the website address or URL to a search engine so it can be included within its index. In addition we register the site with a varying amount of online directories. This helps to increase the amount of people visiting the site and overall ranking. This service deals with the publication of a well formed link to the site (the link that contains not just an URL of the site, but a specially formed link using the needed keywords / phrase(s) which links to the site). Often this also includes negotiations with webmasters of resources that we are interested in that will further benefit the sites search engine ranking.
- Email Marketing
Email marketing refers to the sending of sales or other information via email. Sometimes referred to as SPAM, email marketing done correctly is an extremely cost-effective and easily tracked form of marketing. Email marketing offers numerous benefits. Customized graphic E-Mails along with text versions so they are 95% readable to end-users.
- Pay-Per-Click Advertising "PPC"
Pay-per-Click advertising refers to a system that ensures ad placement within a search engine for a given search term. An advantage to Pay-per-Click marketing is speed; your site is quickly listed on some of the most highly used search portals on the Internet within days or even hours. The results are usually simply amazing; we have clients who have increased business 1000% in less than 3 months using PPC systems. Lastly, combined with our ROI tracking systems, you will know which terms produce the most sales not only the most clicks to further maximize profit.
- Web Marketing starting at $499.00 a month & up